Police search for missing 52-year-old

Missing 52-year-old Rodney McBride.

The disappearance of a 52-year-old Geelong man last Friday has prompted police to appeal for public help to find him.

Rodney McBride was last seen in Latrobe Terrace, Geelong, on Friday July 3.

Police said they were concerned for his welfare due to the length of time he had been missing.

Investigators on Tuesday released an image of Mr McBride in hope someone recognised him and could provide information regarding his current whereabouts.

They urged anyone with information to phone Geelong Police Station on 5225 3100.

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