Routleys is a name synonymous with this region – a Geelong family providing beautiful baked goods for families and businesses.
The business has been churning out its renowned cakes and pies for more than 70 years and continues to see locals through the current pandemic, providing takeaway breakfast and lunch staples.
Kate Harriott, of Routleys Bakery, says an online delivery service has made it convenient for families to shop safely throughout lockdown.
“Our stores have been open as normal right throughout COVID restrictions and people have also been able to access our online shop for home deliveries,” she says.
“We make a wide range of different products that are renowned for their flavour, and most of our clients are regulars who know a great pie when they taste it.
“In addition to supplying food outlets, we also offer a bread and cake delivery service and can provide catering and fundraising options to suit our customers’ specific needs.”
The trusted business began with Vic and Verna Routley, who both grew up in Geelong, in 1947.
The couple moved to Williamstown where Vic worked as a baker. He then decided to buy the shop where he had been working and operate it with Verna.
In 1971, Vic and Verna handed the baton on to their son Lawrie and his wife Anne. They expanded the business with the help of their five children, Simon, Penny, Michael, Kate and Sam, to what it is today. Some of the great-grandchildren are also now working in the business.
Today, the main bakery is at the North Geelong-based head office with other outlets in Altona, Belmont, East Geelong, Newport, Grovedale, Colac, Torquay, Lara Village and Williamstown.
Throughout the pandemic, Routley’s Bakery has been offering plenty of breakfast, lunch or snack options and an array or wholesale frozen pies, gourmet cakes, bliss boxes and vegetarian options for delivery six days a week.
Routleys Bakery, 3 Ormond Road, East Geelong. 5229 8438 email orders@routleysbakery.com.au or visit www.routleysbakery.com.au/
