Geelong Cats have posted a solid financial result for 2024-25, if not as profitable as last financial year.
Geelong Football Club announced a net profit of $1.7 million for the year ending 31 October 2025, down from $6.6 million in 2024, with an operating profit of $6.1 million.
The club’s operational revenue increased from $74.2 million in 2024 to $76.9 million this year, while net assets increased from $24.6 million to $26.4 million.
The Cats’ drop in net profit was largely attributable to a drop in revenue from other activities, which fell from $11.2 million last year to $5.7 million in 2025; the club received nearly $2 million less in grants this year, while net asset gain dropped from $4.1 million to zero.
Chief executive Steve Hocking acknowledged this year’s solid financial position and thanked members and fans for their ongoing support.
“On behalf of everyone at the club I would like to thank our record breaking 92,379 members for their passion and commitment in 2025,” he said.
“This support assists in helping us drive continued growth on and off the field.
“It’s important our club remains financially strong to be able to drive excellence and chase greatness across our football programs, while also remaining committed to supporting our region and community.
“As we look forward, the club is focused on its key business activities for 2026, while investing in the strategic projects that will shape the club’s future.”







