New program to link musicians, venues

Hassall Pivot at 2022 Surround Sounds. (Lucinda Goodwin) 369014_01

The City of Greater Geelong has announced the launch of a new program intended to support and showcase musicians, live music venues and those working in the music industry.

Geelong’s Live & Local program will establish a Music Industry Register to connect musicians with venue operators and local businesses.

The register will also serve as a communication channel between the City and those in the music industry, providing notifications about live music activities, workshops and professional development events, networking opportunities and grants.

The council will also partner with the Live Music Office and APRA AMCOS to host festivals and other events.

The program follows on from the council’s Central Geelong Live Music Action Plan 2017-2022, which was summarised in a recent report by City officers.

Councillor Melissa Cadwell, Creativity and Culture portfolio chair, said Geelong’s “thriving live music scene” was a fundamental part of our region’s arts and culture.

“The review of the Central Geelong Live Music Action Plan provides us with helpful feedback on actions worth continuing, areas to improve on and new avenues to explore,” Councillor Cadwell said.

“Council is committed to cementing the region’s reputation as a live music hub by supporting the many talented local musicians and attracting Australian and international acts to our shores.”

Visit geelong.link/music to read the full report on the Central Geelong Live Music Action Plan 2017-2022 or sign up to the City’s Music Industry Register.