Sweet sounds of success

City of Greater Geelong mayor Trent Sullivan. (supplied)

By Cr Trent Sullivan

Central Geelong will reverberate with the melodies of our best young musicians when ReSound hits the CBD tomorrow afternoon.

The music festival has already been a resounding success on the Bellarine Peninsula drawing great crowds at Ocean Grove earlier this month.

All five participating businesses reported their best day in recent memory, with music lovers criss-crossing the town’s main street, The Terrace, from venue to venue all afternoon in search of their favourite sounds.

Even residents who normally only visit the strip for supermarket runs spent their entire afternoon in The Terrace enjoying the incredible vibe, according to organisers.

We hope that tomorrow’s event will provide a similar boost for central Geelong, with six venues getting involved in the festivities.

ReSound is designed to shift your gaze – and your ears – to seek out the next wave of talented artists.

This year’s lineup features more than a dozen gifted young artists and bands including Bec Goring, Ella Sweeney, Emilia Fol, Daisy Kilbourne, Hassall, Jasmin Adria, Kee’ahn, Loud N Deadly, Lucy Lorenne, Nathan Seeckts, Parsnip, Rach Brennan, Rihanna Fibbins, Sid O’Neil, Summer de Vries, The Romantic Bastards and Wild Gloriosa.

Together they will create a fantastic atmosphere at participating venues Medusa, Murran – First Nations Hub, Lou’s Pizza and Wine, Pistol Pete’s Food n Blues, Popcultcha Records & Books and The Hot Chicken Project from 2pm to 6pm.

And while you are out sampling the best sounds Greater Geelong has to offer, why not get a taste of our region’s culinary delights and hidden foodie gems?

This year we have expanded Tastes of Greater Geelong to include our entire region which, as a Bellarine Ward councillor, I am very excited about.

Across our region we have ‘farm-to-fork’ tasting days, VIP wine and dine experiences, voyages across Port Phillip Bay in search of mussels, and more than 100 venues getting involved with unique events and special menus.

Festivities kick off in central Geelong this evening with a Winter Warm Up solstice celebration at Little Malop Central featuring snow fall, live music, fairy lights and more.

I encourage locals and visitors alike to venture out with your family this winter to support our hospitality industry and discover delectable tastes in our own backyard.

See everything this year’s program has to offer at geelongaustralia.com.au/tastes

As a council we understand cost of living pressures are affecting people across Greater Geelong and the challenges this poses for the hospitality and entertainment industries.

We hope that ReSound, which is part of our Live and Local program, and Tastes of Greater Geelong will combine to provide a welcome boost to our CBD and wider region in the colder months.

They are just two of the ways we, as a council, are working to support small businesses, musicians and artists throughout this tough time.