MAP in Geelong

(Towfiqu Barbhuiya/Unsplash)

A new healthcare assistance service for people from different cultural backgrounds is being trialled in Geelong.

Western Victoria Primary Health Network (WVPHN) launched the Multicultural Access Program (MAP) in November.

The 12-month pilot will look to expand access to primary healthcare and improve health and welfare outcomes for people from diverse backgrounds.

WVPHN chief executive Craig Wilding said Greater Geelong has the highest percentage of people from non-English speaking backgrounds in western Victoria.

“They can face obstacles when seeking healthcare, whether it be language barriers, unfamiliarity with our health system, or cultural or financial barriers,” he said.

“We wanted to create a program that would break down some of these barriers, which Is why we’re delighted Cultura can draw on its expertise in helping diverse communities.”

Cultura will work with WVPHN to deliver MAP at Cultura’s Norlane community hub and assist people with navigating services, health education, and primary care providers.

Cultura chief executive Joy Leggo said health literacy was “vital for empowering individuals to make informed choices”.

“With this program, we are also focusing on educating healthcare providers about the unique needs of multicultural communities,” she said.

“We are offering personalised support and education so that community members can confidently navigate the healthcare system and advocate for their health needs.

“Our goal is to build a healthcare environment that is culturally sensitive and aware of the rights of all individuals, supporting both providers and consumers in meaningful ways.”