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Earth to Life is Geelong’s latest one-stop sustainable shop in the city’s vibrant, cosmopolitan Pakington Street.
Barbara and Neville Hull opened their newest store on Monday following the success of their first shop in Albury.
“We’re committed to the Geelong area now,” Barbara says.
“We’ve done a lot a research and know it’s going to fit beautifully with what we sell and what we do.”
The wife and husband team found a gap in the local market for environmentally-friendly products.
“There are a lot of products in Melbourne but not a lot in the regions,” Barbara says.
They sell everything organic or environmentally friendly, from hemp and bamboo clothing to re-usable sandwich wraps and coffee cups.
The growing market for sustainable goods in Geelong – especially on Pako and in Torquay – fascinates Barbara.
“There are some fantastic stores there and I really think we’ll complement what they do,” she says.
Barbara focuses on researching new products and working with local artisans, a strategy she says worked at their Albury store.
“We were just blown away when we set up the Albury shop nearly six years ago. Every week you come into our store you’ll see something new, including many Australian designed and made products.“
The company’s Sam Hamilton is the “friendly face” who will run the Geelong store.
“He’s originally from Albury, and looking forward to settling into the Geelong region,” Barbara says.
You can find Earth to Life at 129 Pakington Street or explore their extensive online store www.earthtolife.com.au

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