.

Hamish Heard
Torquay meat lovers will have a new flavour to sink their teeth into when gourmet butcher chain Farm Foods opens an outlet in the town.
The store will occupy the former site of Torquay Meats after it closed last month following a fire that left the town without a butcher shop.
The new store will be the fourth Farm Foods outlet for Geelong’s Kerr family since it launched a first shop in Birregurra in 2004.
Nicholas Kerr, who will run the shop with brothers Simon and Richard, predicted locals would savour the store’s combination of specialty cuts of meat, wine, cheese and condiments.
“We do specialise in a traditional style of butchering but anyone who’s been into our other stores will know they’re far from traditional in terms of what we offer,” Mr Kerr said.
The company carried out most of the butchering for its Birregurra, Queenscliff and Hamilton stores at a centralised boning room in Geelong.
“It means our retail floor space at the Torquay shop can be nearly three times the size of the butcher shop that was there,” Mr Kerr said.
“We produce most of the beef ourselves, so we can control the flavour of the meat through breeding and feed regimes we put them all on grain for 150 days – and we also have a policy that we can’t sell steaks until they’ve aged for at least two weeks to guarantee tenderness,” Mr Kerr said.
Farm Foods also sold gourmet sausages to more than 300 supermarkets throughout Australia, he said.
Torquay real estate agent Brian Hayden, who leased the Gilbert Street shopfront to Farm Foods, was confident the new butcher would would thrive in the town.
“Hayden Real Estate searched high and low for a quality replacement for Bob (Huggard) the butcher and we’re delighted we could encourage the Kerr family to take it on,” Mr Hayden said.
The Kerr family was widely respected in Victoria’s beef and meat industries, he said.
“We have a very strong involvement in the beef industry, that’s why I was really happy when the Kerrs said ‘We’ll have a crack at this’.”

Comments are closed.

More News

A robber butt stroked a man who had pulled over to eat fast food during an armed robbery at Waurn ...

Iraqi refugee Milad Butrus says fireworks still scare his son – they remind him of when ISIS bombed their town. Milad ...

“Delivering more major events” is a key priority for the new boss of Kardinia Park Stadium Trust. Michael Brown put ...

Curmudgeonly types usually bristle at attempts to re-name things, usually for politically correct ends. But one attempt this week at ...

Four of the Surf Coast’s most promising painters will combine for the inaugural Surf Coast Youth Exhibition this school ...

A private Geelong lobby failed to brief two larger counterparts on its plan to combine all three as one voice ...

Latest Sport

Geelong will need to step up its intensity when it returns to Simonds Stadium to face Fremantle on Sunday afternoon. ...

On the Bite, by Chris Pitman Corio Bay continued keeping anglers entertained over the past week with salmon along Geelong’...

A record field of runners will contest a fourth annual marathon along the Surf Coast this weekend, organisers have announced. ...

Entertainment

Four of the Surf Coast’s most promising painters will combine for the inaugural Surf Coast Youth Exhibition this school ...

Distinguished actresses Nancye Hayes and Sue Jones will star in the riotous tale of two fiercely competitive bridge-playing grannies in ...

Chelsea Gibb has joined fellow songstresses Amanda Harrison and Melissa Langton for the first time to pay homage to legendary ...